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Refreshed Nov 12, 2026

Rifle Paper Co. ads

The hooks, angles and offers behind Rifle Paper Co.’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Rifle Paper Co.’s Meta page
1,301
Median runHow long its ads stay up
2 days
Against Consumer GoodsNiche median 18 days
0.1×

The messages Rifle Paper Co. keeps paying for

Same idea, new creatives

  • “Have a Cup of Cheer (or Two)”

    2 ads
    Rifle Paper Co. ad: “Have a Cup of Cheer (or Two)”Rifle Paper Co. ad: “Have a Cup of Cheer (or Two)”

    Running since Oct 2026.

  • “All Is BRIGHT”

    2 ads
    Rifle Paper Co. ad: “All Is BRIGHT”Rifle Paper Co. ad: “All Is BRIGHT”

    Running since Oct 2026.

  • “Stocking Stuffers”

    2 ads
    Rifle Paper Co. ad: “Stocking Stuffers”Rifle Paper Co. ad: “Stocking Stuffers”

    Running since Oct 2026.

How Rifle Paper Co. builds them

51 ads

What Rifle Paper Co.'s ads are made of, row by row.

Free with an account.

Longest running

All 51

The Rifle Paper Co. ads that ran longest.

Free with an account.

Niche
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Winning means kept running: brands rarely keep paying for ads that lose.

51 ads

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A studio-shot image of a brown canvas tote bag with floral-patterned straps, centered against a neutral, textured background. Thin white lines with labels point to specific features of the bag, including the handles, the material, and the interior pockets. The brand name and product name are printed in elegant, thin typography at the top.
Active · 72 days
Rifle Paper Co.
A high-resolution, top-down view of a rectangular area rug featuring a repeating floral pattern. The rug has a cream-colored background with stylized flowers in shades of pink, yellow, and blue, framed by a decorative border. The image is presented on a plain white background.
Active · 72 days
Rifle Paper Co.
A studio-lit, top-down shot of a fabric garland spelling out the word 'THANKS' in individual embroidered letters. The letters are decorated with intricate seasonal patterns in warm autumn colors, connected by a gold cord. Elegant, cursive text labels the product's features on the plain, neutral-toned background.
Active · 65 days
Rifle Paper Co.
A vertical image displays three carrot-shaped pens in yellow, orange, and purple, resting on a brown and white checkered fabric patterned with small acorns and leaves. The brand name is printed in small white text at the top, while the center features bold white text announcing a new seasonal collection.
Active · 65 days
Rifle Paper Co.
A studio-lit, top-down shot of a decorative garland featuring individual fabric letters that spell out 'THANKFUL'. Each letter is intricately embroidered with autumn-themed motifs and gold thread, strung together on a gold cord against a solid, warm-toned background. Text labels are placed near the letters to highlight specific product features.
Active · 65 days
Rifle Paper Co.
A high-angle shot shows two ceramic mugs decorated with festive holiday illustrations, including nutcrackers and dancers, resting on a matching patterned fabric. The mugs feature gold-toned handles and intricate, colorful designs. Elegant white cursive text is centered between the mugs, inviting the viewer to enjoy a drink.
Active · 39 days
Rifle Paper Co.
A top-down view shows a series of decorative holiday-themed plates being swapped out on a festive, patterned tablecloth. Each plate features a unique, colorful illustration related to Christmas carols or scenes. The brand name appears in a small, elegant font at the bottom of the frame throughout the video.
Active · 39 days
Rifle Paper Co.
A high-angle, close-up shot of several decorative ceramic plates stacked on a neutral-toned fabric surface. The plates feature intricate, colorful illustrations of nativity scenes and festive motifs with gold-rimmed edges. Centered in the image, elegant white text overlays the plates, announcing the theme.
Active · 38 days
Rifle Paper Co.
A high-angle close-up shot shows a stack of decorative ceramic plates featuring festive, illustrated designs of the nativity scene. The plates have scalloped edges with gold trim and are arranged on a textured, neutral-colored surface. Overlaid in the center is elegant white text that reads 'All Is BRIGHT' followed by the brand name.
Active · 36 days
Rifle Paper Co.
Two ceramic mugs with festive Nutcracker-themed illustrations and gold handles are placed on a patterned holiday fabric. The mugs feature intricate designs of dancers, soldiers, and seasonal motifs. Elegant white cursive text is overlaid on the left side of the image.
Active · 35 days
Rifle Paper Co.
A flat-lay style image shows a piece of fabric with a yellow and white gingham pattern. The fabric is decorated with a repeating illustration of small houses, trees, apples, pears, and geese. The edges of the fabric are pinked with a zigzag cut.
Active · 31 days
Rifle Paper Co.
A rectangular fabric swatch with a pinked edge displays a repeating quilt-like pattern. The design features alternating squares of solid cream, red triangles, blue floral prints, and orange gingham checks. Illustrations of apples, a basket of apples, and a chicken are interspersed throughout the grid.
Active · 31 days
Rifle Paper Co.
A top-down, close-up view of many small, diamond-shaped wax or soap pieces in various pastel and deep colors, each embossed with floral patterns. The pieces are scattered across a green-and-white striped surface. Centered in the image is the brand name in small, clean sans-serif text, followed by the words 'Stocking Stuffers' in an elegant, white script font.
Active · 28 days
Rifle Paper Co.
A high-angle, soft-focus shot shows a set of illustrated milestone cards for babies, featuring embroidered-style designs of animals and toys. The cards are partially tucked into a decorative box, with one card fully visible on top showing a swan, a giraffe, and a teddy bear. The text is elegantly overlaid on the right side of the image, highlighting the product's suitability for families.
Active · 27 days
Rifle Paper Co.
A top-down, close-up view of many small, diamond-shaped wax or soap tablets in various pastel and deep colors, including pink, blue, yellow, and green. Each tablet features an embossed floral design. The text 'Stocking Stuffers' is written in a white, elegant script font in the center, with the brand name 'RIFLE PAPER CO.' printed in a smaller, simple sans-serif font below it.
Active · 27 days
Rifle Paper Co.
The creative shows a flat, top-down view of a patterned fabric swatch against a plain white background. The fabric features a repeating design of geese, baskets, and apples arranged in vertical stripes separated by floral borders on a soft pink base. The edges of the fabric are cut with a decorative pinking shear pattern.
Active · 25 days
Rifle Paper Co.
A close-up, split-view image of a dark blue fabric book cover featuring intricate, colorful embroidery of a nativity scene. The top half shows the full scene with figures, camels, and stars, while the bottom half zooms in on the embroidered angels and floral details. The brand name and collection title are printed in white in the center.
Active · 15 days
Rifle Paper Co.
The image shows two identical blue glass tumblers placed side-by-side against a plain white background. Each tumbler features a delicate white floral pattern etched or printed onto the glass surface. The lighting is bright and even, highlighting the translucent quality of the blue glass.
Active · 8 days
Rifle Paper Co.
A festive greeting card is displayed against a plain white background, partially tucked into a gold-colored envelope. The card features a vibrant red background decorated with intricate floral patterns, pears, and birds, with the word 'JOY' printed in large, ornate gold letters in the center. The overall aesthetic is seasonal and decorative.
Active · 8 days
Rifle Paper Co.
A close-up, high-angle shot of a decorative tree skirt featuring vibrant, multi-colored fabric panels with intricate floral embroidery. The fabric is arranged in a fan-like pattern, showcasing various botanical designs in shades of red, green, pink, and brown. Centered over the fabric is white text that identifies the product and the brand.
Active · 7 days
Rifle Paper Co.

How Rifle Paper Co. makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Rifle Paper Co.'s ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Rifle Paper Co. advertises on Facebook and Instagram

The library holds 51 ads from Rifle Paper Co. in Consumer Goods, and 1,301 running on its Meta pages now. Its most common visual formats are Product Image (35 ads), Headline (34) and Flatlay (11). Its ads most often open on Aspirational (10 ads) and Demographic callout (2) hooks. Its ads stay up a median 2 days, 0.1× the Consumer Goods median of 18 days.

Brands like Rifle Paper Co.

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