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Rumpl ads: 15 winning Facebook and Instagram ads

Every Rumpl ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 82 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Median run
75 days
Against Sports / Outdoor’s 15-day median
5.0×
In the library: 7 statics, 1 carousel, 7 videos
15 ads

Longest run

Longest run: 82 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Rumpl ads, longest running first

Filters and sort open with the 7-day trial

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Winning means kept running: brands rarely keep paying for ads that lose.

15 ads

A studio-shot image of a rectangular outdoor blanket with a teal-to-dark-blue gradient pattern. The bottom left corner of the blanket is folded over to reveal a solid black underside, highlighting the product's construction. The background is plain white, focusing entirely on the blanket.
Live82 days
Rumpl
A studio-shot image of a quilted outdoor blanket against a plain white background. The blanket features a gradient pattern of blue and green mountain-like shapes. A small brand tag is visible in the bottom right corner.
Live82 days
Rumpl
A vibrant, illustrated outdoor blanket featuring a mountain landscape with a bear in the foreground is centered against a blurred background of a real mountain lake. Below the blanket, a dark blue rectangular banner with a gold border contains white text identifying the collection. The overall aesthetic is inspired by national park posters.
Live82 days
Rumpl
A flat, top-down view of a quilted outdoor blanket featuring a vibrant, stylized landscape illustration of a national park's geothermal pool. The blanket is laid out completely flat against a plain white background, showcasing its full design and texture. A small brand logo is visible in the bottom right corner, and a park-specific patch is stitched near the top right edge.
Live82 days
Rumpl
A young woman travels through an airport and sits on a plane, using a small, packable blanket to stay comfortable. The video shows her taking the blanket out of its bag, wrapping it around herself, and spilling a drink on it, which beads up and rolls off. Text overlays appear throughout, highlighting the blanket's benefits.
Live82 days
Rumpl
A man stands in a forest campsite holding up a large, orange, patterned outdoor blanket. Behind him is a parked pickup truck and an orange tent. The blanket features a prominent paisley design and is the central focus of the image.
Live80 days
Rumpl
A studio-shot image of a quilted outdoor blanket laid flat against a plain white background. The blanket features a gradient design in shades of green, with a topographic mountain pattern stitched into the fabric. One corner of the blanket is folded over to show the darker green underside.
Live79 days
Rumpl
A product-focused image displays a quilted blanket featuring a vibrant, illustrated landscape of Pacific Rim National Park, complete with a breaching orca. Above the blanket, a badge-style graphic identifies the park name in both English and French, alongside the collection name. The background is a soft-focus, muted photograph of a coastal beach scene.
Live75 days
Rumpl
A man sits on a hard stadium bench, demonstrating a puffy, foldable seat cushion that unzips to reveal a blanket inside. He shows how the cushion can be used for comfort, how the blanket can be worn as a cape, and how it can be easily packed away into a carrying bag. The video features text overlays highlighting the product's features and benefits throughout the demonstration.
Live11 days
Rumpl
A video shows a black puppy playing on a wooden deck with a leaf, then being wrapped in a soft, patterned blanket. The puppy appears cozy and content while resting under the blanket. Text overlays appear throughout the video to describe the puppy's state.
Live11 days
Rumpl
A young woman demonstrates the features of a portable, packable blanket while traveling on an airplane and in an airport. The video uses a listicle format to highlight five benefits of the product, with text overlays appearing over each scene. The creator is shown packing the blanket, clipping it around her shoulders, using it for warmth, and testing its water resistance.
Live10 days
Rumpl
A product designer sits in a studio and demonstrates the features of a multi-purpose stadium blanket. He shows how it functions as both a cushion and a blanket, highlighting its waterproof material and carrying strap. He then demonstrates how to pack the blanket back into its storage case.
Live10 days
Rumpl
A flatlay of travel essentials is arranged on a white background, including shoes, a water bottle, a sleep mask, and various Rumpl products. Dotted lines and text labels appear sequentially to point out specific items like a tech towel, a travel blanket, and a pillowcase. The video is a clean, top-down product showcase designed to highlight gift ideas for travelers.
Live10 days
Rumpl
This carousel ad features a series of lifestyle photos showcasing a puffy blanket used by parents and children in various outdoor settings. Each card presents a numbered benefit of the product, such as its portability, durability, and versatility. The first card introduces the blanket as a staple item for parents, while subsequent cards provide visual evidence of its features in use.
Live9 days
Rumpl
A woman sits on a cold metal bleacher at a baseball game, looking uncomfortable. She then pulls out a blue, foldable product that unfolds into a seat cushion and blanket, which she wraps around herself. She looks warm and happy, while the text on screen declares her the winner against the cold bleachers. The video ends with a product showcase of different colors and a call to action.
Live9 days
Rumpl

Product Image, on 7 of its 15 ads

Counted over its 15 filed ads

Hooks it opens on

How Rumpl makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Rumpl's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How Rumpl advertises on Facebook and Instagram

The library holds 15 ads from Rumpl in Sports / Outdoor. Its most common visual formats are Product Image (7 ads), Demo (3) and Studio Shot (3). Its ads most often open on a Listicle (3 ads) hook. Its ads stay up a median 75 days, 5.0× the Sports / Outdoor median of 15 days.

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