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63 Cinematic B-Roll Ad Examples

Polished, filmic footage with no one talking to camera.

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A motor yacht sails on the ocean with a rocky, green coastline in the background under a cloudy sky. The yacht has a white upper deck and a dark blue hull. Two people are visible on the deck of the yacht. The text "Responsabilité et créativité en dialogue avec l’océan. Découvrez le projet Prada Re-Nylon for SEA BEYOND." is overlaid on the image.

A motor yacht sails across a vast expanse of blue ocean, with rugged, green-covered cliffs rising in the background under a cloudy sky. The yacht is white with a dark blue stripe along its hull, and two people are visible on its deck. The text overlay introduces the Prada Re-Nylon for SEA BEYOND project, emphasizing responsible action and creativity in dialogue with the ocean.

A sleek white motor yacht with a dark blue stripe cruises across a choppy, deep blue ocean. In the background, rugged, green-covered mountains rise steeply from the sea, with rocky outcrops and cliffs. The sky above is overcast and pale. The text overlay reads: "Responsibility and creativity in dialogue with the ocean. Discover the Prada Re-Nylon for SEA BEYOND project."

A group of people are running outdoors on a street. The image is blurred, suggesting motion. The focus is on the action of running, with trees and buildings in the background. On-screen text announces "Myprotein Impact Week Sale is here!"

The video opens with a close-up POV shot from behind a duck's head as it swims on a river. The duck's back and neck are in focus, with its patterned feathers visible. The camera looks forward, showing the calm, green water of the river, with lush green trees and bamboo lining the banks on the left. In the distance, on the right bank, a multi-story building is visible on a hill, with power lines and a transmission tower nearby. The sky is a clear blue with scattered white clouds. The on-screen text asks, "People have been asking about this one 🦆" and then states, "Just another one of those shots you don‘t think works until you see it in action 😂" followed by "📷 Insta360 Ace Pro 2" and hashtags.

An aerial view of city buildings. An American flag flies from a flagpole on one of the rooftops. The text overlay announces a sale on Dossier Perfume, offering up to 20% off plus an extra 15% with a code, valid for a limited time. It also mentions that over one perfume is sold every minute and that a new favorite scent is available from $659.

A fashion show is depicted with a model walking down a runway in a blurred, avant-garde dress. The background shows an audience seated and watching the show, with architectural elements of a grand hall visible. The text overlay announces a preview of the SS27 collection, named 'Unfurled', which will be arriving in 2027, creating a sense of anticipation for future fashion.