Refreshed Nov 7, 2026

The hooks, angles and offers behind Apollo.io’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Apollo.io’s Meta page
61
Median runHow long its ads stay up
74 days
Against App / SoftwareNiche median 59 days
1.3×

The messages Apollo.io keeps paying for

Same idea, new creatives

  • “AI that doesn't just suggest. It executes”

    4 ads
    Apollo.io ad: “AI that doesn't just suggest. It executes”Apollo.io ad: “AI that doesn't just suggest. It executes”Apollo.io ad: “AI that doesn't just suggest. It executes”

    Running since Mar 2026.

  • “Claude is where your workflow lives”

    2 ads
    Apollo.io ad: “Claude is where your workflow lives”Apollo.io ad: “Claude is where your workflow lives”

    Running since Aug 2026.

  • “Run outbound from Claude & ChatGPT”

    2 ads
    Apollo.io ad: “Run outbound from Claude & ChatGPT”Apollo.io ad: “Run outbound from Claude & ChatGPT”

    Running since Aug 2026.

How Apollo.io builds them

20 ads

What Apollo.io's ads are made of, row by row.

Free with an account.

Longest running

All 20

The Apollo.io ads that ran longest.

Free with an account.

The ad features a clean, light-colored background with a central Apollo logo and a bold headline stating that their AI executes rather than just suggests. Below this, a bright yellow button prompts the user to sign up. The bottom half of the image displays a mock chat interface with a text input field asking, 'What can I help you do?' and a prompt about building prospect lists.
Live · 249 days
This ad features a clean, white-centered interface on a soft gradient background. It presents an AI assistant tool with a list of selectable tasks for outbound sales, such as qualifying accounts and analyzing pipelines. The top of the screen displays the brand name and a primary headline about consolidating outbound tasks into one conversation.
Live · 249 days
This video shows a screen recording of a user interacting with an AI interface to manage sales leads. It demonstrates how the AI can search for prospects, enrich contact information, and add them to an outreach sequence. The video uses text overlays on a plain background to guide the viewer through the workflow.
Live · 87 daysVideo
A clean, minimalist graphic with a light gray background and a subtle, colorful holographic border. The Apollo logo is at the top, followed by a bold headline about running outbound from AI chat tools. A dark button with the text 'Sign up for free' is centered below the headline, and the brand URL is at the bottom.
Live · 86 days
A digital ad featuring a clean, light-colored interface. The top section displays the brand name and a bold headline about AI execution. Below, a central box shows a chat interface with a prompt asking for help with prospect lists. A bright yellow button invites the user to sign up.
Live · 86 days
This video demonstrates how to use the Claude AI interface to perform outbound sales tasks by integrating with Apollo.io. It shows a series of screen recordings of the Claude chat interface, where a user types prompts to find leads, enrich their contact information, and add them to an outreach sequence. The video uses text overlays to highlight the steps and the seamless workflow between the two tools.
Live · 86 days
A dark-themed social media post mockup featuring a brand logo, a verified checkmark, and a username. The main text congratulates users of the platform for hitting their sales quota. Below the text are simulated engagement metrics including likes, reposts, and a timestamp.
Live · 80 days
This creative is a mock social media post featuring a dark background with a white-bordered box. Inside the box, the Apollo logo and handle are displayed above a two-sentence text block that contrasts the viewer's manual research time with the speed of the company's AI. Below the text, there are mock engagement metrics including likes, reposts, and a timestamp.
Live · 80 days
A dark-themed social media post mockup featuring a verified brand profile. The post text addresses users of the brand, congratulating them on achieving their sales quota in the previous month. The interface includes mock engagement metrics like likes and reposts, along with a timestamp.
Live · 79 days
The ad features a clean, light-colored background with a central interface mockup representing an AI chat window. The headline text sits above the interface, emphasizing the AI's ability to execute tasks. Inside the chat window, a prompt box displays the text 'Build and refine my prospect lists based on my'. A bright yellow button labeled 'Sign up for Apollo' is positioned between the headline and the chat interface.
Live · 74 days
This creative is a mock social media post featuring a dark background with a central card. The card displays a profile icon, brand name, and a two-sentence text block that contrasts the viewer's manual research time with the speed of an AI tool. The bottom of the image includes a small, faint disclaimer text.
Live · 74 days
A clean, minimalist graphic with a light gray background and a colorful, holographic-style border. The text is centered in a bold, dark font. A dark, rounded rectangular button with white text sits below the main headline, and the brand name is printed at the very bottom.
Live · 73 days
A creator speaks to the camera in front of a screen recording of the Apollo.io platform. He explains how to use the AI assistant to refine sales lists and improve outreach results. The video shows the platform interface as he clicks through the AI assistant's features.
Live · 68 daysVideo
The creative shows a digital interface for a data enrichment tool. A pop-up window titled Emails displays configuration options for data sources, including Apollo and two other sources. The background is a bright yellow gradient with a soft, abstract pattern.
Live · 41 days
A man in a 1990s-style suit and glasses sits at a desk with an old, bulky computer monitor. The background is a blue, crinkled studio backdrop. Large yellow text at the top reads 'Your GTM strategy peaked in 1995.' and a yellow banner in the middle says 'Upgrade to Apollo'.
Live · 5 days
A woman in a 90s-style beige oversized blazer stands against a blue backdrop, pointing outward with both hands. A large blue rectangle with yellow text sits on the left, and a yellow starburst shape with text is on the right. A yellow button with black text is at the bottom left, and a brand logo is at the bottom right.
Live · 4 days
A hand is shown pressing a button on an old-fashioned beige office telephone. A large blue box with yellow text sits above the phone, presenting three options for sales tactics. A smaller yellow box at the bottom contains a call to action to upgrade to the brand's service.
Live · 4 days
A 90s-style advertisement featuring a man in a grey suit pointing directly at the viewer with a winking, smiling expression. A large blue rectangle contains text about GTM strategy, while a yellow starburst graphic on the right side encourages an upgrade. A yellow button at the bottom left provides a call to action to fix the strategy with the brand.
Live · 4 days
A digital ad featuring a clean, light-colored interface mockup of an AI chat assistant. The top section displays the brand name and a bold headline about AI execution, followed by a yellow call-to-action button. Below, a chat window shows a prompt input field with the text 'Build and refine my prospect lists based on my'.
Live · 3 days
A digital illustration shows a mobile app interface on a phone screen against a colorful gradient background. The screen displays a chat-based interface with a prompt asking how to help with a project, along with various use case buttons. A cursor is visible near a search bar floating to the right of the phone, and a button at the bottom right invites the user to get started for free.
Live · 2 days

How Apollo.io makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Apollo.io's ads are built from: who is in frame, the words, the structure, the top format and hook.

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