Refreshed Nov 12, 2026

The hooks, angles and offers behind loanDepot’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn loanDepot’s Meta page
33
Median runHow long its ads stay up
7 days
Against Finance / FintechNiche median 19 days
0.4×

The messages loanDepot keeps paying for

Same idea, new creatives

  • “Consolidate Debt with Your Home Equity”

    2 ads
    loanDepot ad: “Consolidate Debt with Your Home Equity”loanDepot ad: “Consolidate Debt with Your Home Equity”

    Running since Nov 2026.

  • “TURN YOUR HOME EQUITY INTO FAST CASH”

    2 ads
    loanDepot ad: “TURN YOUR HOME EQUITY INTO FAST CASH”loanDepot ad: “TURN YOUR HOME EQUITY INTO FAST CASH”

    Running since Nov 2026.

How loanDepot builds them

10 ads

What loanDepot's ads are made of, row by row.

Free with an account.

Longest running

All 10

The loanDepot ads that ran longest.

Free with an account.

A digital ad featuring a list of loan amounts that highlight one by one in purple. To the right, a photo of a suburban house is displayed. The text at the top promises quick cash without refinancing.
Active · 7 daysVideo
A vertical static ad featuring a white background with the brand logo at the top. The center of the image displays bold, black and purple text that highlights the core value proposition of converting home equity into cash. At the very bottom, there is a small Equal Housing Opportunity icon followed by a dense block of fine-print legal disclosures.
Active · 7 days
A static advertisement featuring a large, suburban-style house on the right side. On the left, a vertical list of dollar amounts is displayed, with the $100,000 figure highlighted in a purple box. The top of the image contains the brand logo and a bold headline promising quick cash without the need for refinancing.
Active · 7 days
A dark grey static image featuring a lime green icon of a wallet with cash sticking out at the top. Below the icon, large white text reads 'ACCESS CASH' followed by a lime green rectangular banner containing the black text 'IN AS FAST AS 5 DAYS^'. The brand logo is centered below the banner, with a block of small, dense legal disclaimer text at the very bottom of the image.
Active · 7 days
A clean, white-background static ad featuring the brand logo at the top. The main headline in bold black and purple text clearly states the primary service of debt consolidation using home equity. A secondary line highlights the speed of the service in purple text. The bottom of the image contains a dense block of legal disclaimer text in small font.
Active · 7 days
A clean, professional advertisement featuring a suburban house on the right side. On the left, a vertical list of loan amounts is displayed in dark rounded bars, with one amount highlighted in a bright purple bar. The top of the image includes the brand logo and a bold headline promising fast cash without refinancing.
Active · 7 days
A clean, white-background graphic featuring the brand logo at the top. The main headline in large, bold black and purple text explains the core service of debt consolidation using home equity. A secondary line below highlights the speed of the service, and a block of fine-print legal disclosures occupies the bottom section.
Active · 5 days
The video features a static image of a suburban house against a clear blue sky. Text appears on screen, starting with the product name and a question asking the viewer how much money they need. A grid of various loan amounts then populates the screen, offering options ranging from $25,000 to over $200,000.
Active · 3 days
A clean, white-background graphic features the brand logo at the top. Below, large, bold black and purple text clearly states the primary value proposition. A small, dense block of fine-print legal disclosures sits at the bottom of the frame.
Active · 3 days
A woman speaks directly to the camera in a modern office setting, explaining how to access home equity without refinancing. As she talks, purple text boxes appear on screen to highlight key points of her message. The video concludes with the brand's logo on a black background.
Active · 3 days

How loanDepot makes its ads

What its ads are built from, by type, counted over the ads we have read.

What loanDepot's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How loanDepot advertises on Facebook and Instagram

The library holds 10 ads from loanDepot in Finance / Fintech, and 33 running on its Meta pages now. Its most common visual formats are Headline (7 ads), Branded Asset (6) and Listicle (4). Its ads most often open on a Bold claim (8 ads) hook. Its ads stay up a median 7 days, 0.4× the Finance / Fintech median of 19 days.