Refreshed Nov 12, 2026

The hooks, angles and offers behind Porsche’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Porsche’s Meta page
1,811
Median runHow long its ads stay up
1 day
Against AutomotiveNiche median 31 days
0.0×

The messages Porsche keeps paying for

Same idea, new creatives

  • “Do seu jeito: configure o Cayenne”

    2 ads
    Porsche ad: “Do seu jeito: configure o Cayenne”

    Running since Jul 2026.

  • “Cayenne. Tarzınıza göre kişiselleştirin”

    2 ads
    Porsche ad: “Cayenne. Tarzınıza göre kişiselleştirin”Porsche ad: “Cayenne. Tarzınıza göre kişiselleştirin”

    Running since Jul 2026.

  • “Fortunatamente, il Leasing Porsche non mette limiti ai sogni”

    2 ads
    Porsche ad: “Fortunatamente, il Leasing Porsche non mette limiti ai sogni”Porsche ad: “Fortunatamente, il Leasing Porsche non mette limiti ai sogni”

    Running since Aug 2026.

How Porsche builds them

54 ads

What Porsche's ads are made of, row by row.

Free with an account.

Longest running

All 54

The Porsche ads that ran longest.

Free with an account.

A silver electric car drives along a city street in motion, captured from a rear three-quarter angle. The brand name is centered at the top, while a call to action and a headline about configuring the vehicle are placed in the lower portion of the image.
Active · 316 days
A high-angle shot shows a white SUV parked on a paved driveway in front of a modern house. A woman stands leaning against the driver's side door, while a man walks toward the house entrance in the background. Large white text is overlaid on the lower portion of the image, contrasting with the ground.
Active · 316 days
A dark, atmospheric street scene at night features a modern electric SUV plugged into a charging station. A woman in a metallic jacket leans against the rear of the vehicle, which is illuminated by its own red taillights. The brand name is centered at the top, and Swedish text is overlaid in the lower portion of the frame.
Active · 316 days
A silver Porsche Cayenne is parked on an asphalt road in a landscape with hills and wind turbines in the background. The brand logo is centered at the top, and text is positioned in the lower left corner. The image focuses on the car's design and the invitation to customize it.
Active · 127 days
The video showcases various customization options for a luxury electric SUV, cycling through different exterior paint colors and wheel designs. Each configuration is presented against a solid, color-coordinated background with the specific model and wheel details displayed as text. The ad concludes with a call to action inviting the viewer to configure their own vehicle.
Active · 126 days
A studio-shot of a light blue electric SUV centered against a muted teal background with a subtle dark graphic curve. Below the vehicle, two lines of white text are aligned to the left. The image presents the car as a premium, customizable product.
Active · 125 days
A composite image showing a grey Porsche Panamera from three different angles: front three-quarter, side profile, and rear three-quarter. A fourth smaller inset image shows the interior of the car, specifically the driver's seat and dashboard. The car is parked in a paved lot in front of a dealership building with glass windows.
Active · 123 days
A dark green electric SUV is captured in motion, driving along a winding road at sunset. The car is angled away from the viewer, showing its rear lights and license plate. Below the car, text announces the vehicle's availability, followed by technical consumption data and a CO2 emission rating badge in the bottom right corner.
Active · 119 days
A green Porsche Cayenne drives along a winding road at sunset, captured from a low, dynamic angle that emphasizes motion. The brand name is centered at the top, while a short French headline sits in the bottom left corner. An energy efficiency label indicating zero CO2 emissions is positioned in the bottom right corner.
Active · 119 days
A red Porsche Macan is captured in motion on a winding mountain road at sunset. The brand logo is centered at the top, while a short invitation to drive the car is placed in the bottom left corner.
Active · 115 days
A dark green SUV is parked on a sandy beach with mountains in the background under a clear sky. The brand name is centered at the top, and a question with a call to action is printed in white text over the sand in the lower portion of the image.
Active · 115 days
A red Porsche Macan Electric is captured in motion on a winding road at sunset, with a blurred track edge in the foreground. The brand name is centered at the top, and a call to action is printed in the lower-left quadrant. A small environmental impact rating badge is positioned in the bottom right corner.
Active · 113 days
A light blue electric SUV is centered against a minimalist, muted blue studio background with a subtle dark graphic element behind it. Large, clean white text is positioned in the upper left corner. Smaller technical specifications and a date are printed in a light grey font at the bottom of the frame.
Active · 106 days
A silver Porsche Cayenne is parked on an asphalt road in a landscape with wind turbines in the background. The brand logo is centered at the top, and a two-line text in white is positioned in the lower-left corner. The image captures the vehicle in a natural, outdoor setting.
Active · 106 days
A red Porsche Cayenne SUV is centered against a matching deep red studio background. The car features custom red and white wheels. Below the vehicle, white text identifies the model and invites the viewer to customize it to their personal style.
Active · 106 days
This carousel ad showcases different color and wheel configurations for a luxury SUV. Each card features the same vehicle model against a solid, color-coordinated background with a large, stylized graphic behind it. The text on the cards highlights the model name, invites the viewer to personalize it, lists specific color and wheel options, and ends with a call to configure the vehicle.
Active · 104 days
A sleek grey SUV drives along a winding coastal road under a clear sky. The brand logo is centered at the top, while a block of text sits in the lower half of the frame. A small line of technical specifications is printed at the very bottom.
Active · 100 days
A silver Porsche SUV is captured in motion, driving along a winding coastal road with a rocky hillside in the background. The brand name is centered at the top, and a block of text is positioned in the lower third of the image. The overall tone is aspirational and polished.
Active · 96 days
A dark green SUV is captured in motion, driving along a winding road at sunset. The vehicle is angled away from the camera, showing its rear lights and license plate. Large white text is positioned at the bottom left, and the brand name is centered at the top.
Active · 91 days
A silver SUV drives away from the viewer on a desert road at sunset. The car is centered in the frame, with mountains in the background. Large white text is positioned in the lower left corner, inviting the viewer to experience the vehicle.
Active · 91 days

How Porsche makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Porsche's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Porsche advertises on Facebook and Instagram

The library holds 54 ads from Porsche in Automotive, and 1,811 running on its Meta pages now. Its most common visual formats are Headline (33 ads), Product Image (19) and Cinematic B-Roll (17). Its ads most often open on Aspirational (10 ads), Directive (4) and Authority (3) hooks. Its ads stay up a median 1 day, 0.0× the Automotive median of 31 days.