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SoundCloudEntertainment / Media

SoundCloud ads: 43 winning Facebook and Instagram ads

Every SoundCloud ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 405 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
845
Median run
3 days
Against Entertainment / Media’s 11-day median
0.3×
In the library: 20 statics, 1 carousel, 22 videos
43 ads
Ask Claude about SoundCloud (opens Claude in a new tab)Meta Ad Library page of SoundCloud (opens in a new tab)

Longest run

Longest run: 405 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

SoundCloud ads, longest running first

Filters and sort open with the 7-day trial

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Winning means kept running: brands rarely keep paying for ads that lose.

43 ads

A black and white photograph of a musician performing into a microphone, with a dark, moody aesthetic. Large, bold white text is overlaid in the center of the image, directly addressing the viewer about joining a community of artists. The brand logo appears at the top of the frame.
Live405 days
SoundCloud
A dark, minimalist graphic features a close-up of a vinyl record at the bottom, with bold white text centered against a black background. The text clearly states the service offering, highlighting the lack of minimums or upfront costs. A prominent white button labeled 'Get started' sits above the record image.
Live249 days
SoundCloud
A young person with blonde hair and glasses holds a black vinyl record in front of their chest, smiling with eyes closed. The image has a warm, slightly hazy aesthetic. Bold orange text is positioned at the top, and white text is placed over the lower portion of the image.
Live249 days
SoundCloud
Two musicians share their personal story of how they connected through SoundCloud to collaborate on music. The video features the pair in various settings, including a studio and an office, as they discuss their creative process and offer advice to other artists. Text overlays appear throughout the video to highlight key points and introduce the speakers.
Live249 days
SoundCloud
A young man speaks directly to the camera about meeting a friend and expanding his social circle, which led to more DJ opportunities. The video then shows him and his friend together at a party, followed by the SoundCloud logo. The creative aims to position the platform as a place for artists to connect and collaborate.
Live249 days
SoundCloud
This animated video features a character with orange hair wearing headphones, interacting with a phone and subway advertisements. The animation style is hand-drawn with bold colors and textures. The creative highlights the process of discovering new music through fan-powered playlists on the platform.
Live249 days
SoundCloud
A young man with curly hair speaks directly to the camera about his journey from a food delivery driver to a professional DJ. The video intercuts his personal testimonial with footage of him producing music on his laptop in his bedroom and performing live on stage at large music festivals. The creative highlights his career growth and the role of the platform in helping him reach his audience.
Live249 days
SoundCloud
This animated video features a stylized character wearing headphones, interacting with a smartphone interface that displays music-related terms. The animation transitions through various scenes, including a subway setting and a grid of music genres, before concluding with the brand's logo. The visual style is hand-drawn and vibrant, using a limited color palette to highlight the app's features.
Live217 days
SoundCloud
A black and white photograph shows a person from behind, wearing headphones and working at a mixing console in a dimly lit studio. Large, bold white text is overlaid on the lower half of the image. The brand logo appears at the top center.
Live188 days
SoundCloud
A black and white photograph shows a musician wearing headphones and working at a mixing console in a dimly lit studio. Large, bold white text is overlaid on the left side of the image, clearly stating the primary benefit of the platform. The brand logo is positioned at the top left corner.
Live188 days
SoundCloud
A black and white photograph of a musician performing on stage while holding a microphone. Large white text is overlaid on the lower half of the image, inviting the viewer to join a community of artists. The brand logo is positioned at the top left.
Live186 days
SoundCloud
A black and white photograph shows a DJ from behind, wearing headphones and performing in front of a crowd. Large, bold white text is overlaid on the image, directly addressing the viewer about connecting with their audience. The brand logo is positioned at the top left.
Live146 days
SoundCloud
A dark, moody close-up of a vinyl record spinning on a turntable serves as the background. Bold white text dominates the left side of the frame, clearly stating the service and its primary benefits. A prominent white button with the text 'Get started' is positioned below the main copy, inviting user action.
Live118 days
SoundCloud
A black and white portrait of a musician holding a microphone is set against a bright blue background. Large black text on the left side of the image highlights a promotional offer for artists. At the bottom, a black bar displays the logos of partner brands.
Live104 days
SoundCloud
This video features a group of friends hanging out, listening to music, and sharing tracks on the SoundCloud app. The creative uses a mix of hand-drawn animations, screen recordings of the app, and lifestyle footage of the group dancing and relaxing. The hook emphasizes the social nature of music, and the video concludes with the brand logo.
Live3 days
SoundCloud
A group of three young adults sit together on the ground against a brick wall, smiling and looking relaxed. Large white text is overlaid at the top and bottom of the image, framing the scene. A small brand logo and a short sentence about following artists are positioned on the left side.
Live3 days
SoundCloud
The video shows a DJ performing at a club, followed by a crowd dancing under neon lights. The brand logo and the text 'DISCOVER YOUR NEXT OBSESSION' appear over the footage. The video then transitions through several solid-colored backgrounds with the same text.
Live3 days
SoundCloud
A female artist performs a rap freestyle in a recording studio, wearing headphones and speaking into a microphone. The video cuts between shots of her rapping and a view of a computer screen showing the audio track in a DAW, with the SoundCloud logo prominently displayed in the background. The creative highlights the artist's performance and the platform's role in her creative process.
Live3 days
SoundCloud
A young person sits on a rug in a cozy, dimly lit room, looking down at their phone. Large white text is centered over the image, highlighting the variety of music available on the platform. The brand logo sits above the headline.
Live3 days
SoundCloud
A video shows two musicians performing in a recording studio, with one artist rapping into a microphone while the other dances behind him. The scene cuts between different angles of the studio, including a view through a circular window and close-ups of the performers. The video concludes with a solid orange screen displaying text that directs viewers to stream the music exclusively on the platform.
Live3 days
SoundCloud

Headline, on 18 of its 43 ads

Counted over its 43 filed ads

Visual formats

Hooks it opens on

How SoundCloud makes its ads

What its ads are built from, by type, counted over the ads we have read.

What SoundCloud's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How SoundCloud advertises on Facebook and Instagram

The library holds 43 ads from SoundCloud in Entertainment / Media, and 845 running on its Meta pages now. Its most common visual formats are Headline (18 ads), Cinematic B-Roll (13) and Lifestyle Image (13). Its ads most often open on Belief (8 ads), Aspirational (6) and Bold claim (5) hooks. Its ads stay up a median 3 days, 0.3× the Entertainment / Media median of 11 days.

Brands like SoundCloud

Other Entertainment / Media brands filed in the library.

All Entertainment / Media ads

Ask Claude about SoundCloud

Claude or ChatGPT searches its 43 ads here, reads them and answers with real creatives, each with how long it ran.

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