AdSwipeFile

Refreshed Nov 12, 2026

Western Union ads

The hooks, angles and offers behind Western Union’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Western Union’s Meta page
1,563
Median runHow long its ads stay up
1 day
Against Finance / FintechNiche median 17 days
0.1×

The messages Western Union keeps paying for

Same idea, new creatives

  • “Aproveite R$ 0 tarifa* para enviar”

    2 ads
    Western Union ad: “Aproveite R$ 0 tarifa* para enviar”

    Running since Aug 2025.

  • “Tarifa R$ 0*”

    2 ads
    Western Union ad: “Tarifa R$ 0*”Western Union ad: “Tarifa R$ 0*”

    Running since Oct 2025.

  • “صفر رسوم تحويل*”

    2 ads
    Western Union ad: “صفر رسوم تحويل*”Western Union ad: “صفر رسوم تحويل*”

    Running since Mar 2026.

How Western Union builds them

56 ads

What Western Union's ads are made of, row by row.

Free with an account.

Longest running

All 56

The Western Union ads that ran longest.

Free with an account.

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Winning means kept running: brands rarely keep paying for ads that lose.

56 ads

Ask your agent about these ads
This is a kinetic typography video with a bold yellow and black color scheme. It features simple, large text that appears and disappears in rhythm with the music, highlighting a promotional offer for international money transfers. The brand logo appears at the end of the video.
Active · 459 days
Western Union
A bright yellow static graphic features the brand logo in a black corner tab at the top. The center displays a large, bold 'R$ 0' indicating a zero-fee offer. Below this, text in Portuguese explains the promotion for international money transfers on the first transaction.
Active · 459 days
Western Union
This video features a series of simple, bold text screens on alternating black and yellow backgrounds. The text highlights a zero-fee offer for international money transfers. The ad concludes with the brand logo and a final call to action.
Active · 459 days
Western Union
A smiling young woman looks at her smartphone in an outdoor setting. Large, bold yellow text dominates the center of the image, highlighting a zero-fee offer. The brand logo is placed in the top right corner against a yellow background element.
Active · 403 days
Western Union
A bright yellow square graphic features a large black 'R$ 0' in the center, highlighting a zero-fee offer. Below the main text, a smaller paragraph explains the service and the terms of the promotion. The brand logo is placed in the top left corner on a black background.
Active · 363 days
Western Union
This video features a series of animated graphics and a screen recording of a mobile app to explain a money transfer service. The ad uses a yellow and black color scheme, starting with a logo animation and transitioning to a phone screen showing the app interface. It highlights the ability to receive money instantly and withdraw it with zero fees at various locations.
Active · 257 days
Western Union
A bright yellow graphic features a hand holding a smartphone displaying the brand's app interface. The screen shows a large number 5, highlighting a low transfer fee. Text in Arabic details the offer for online money transfers to Morocco, with app store buttons provided for immediate action.
Active · 257 days
Western Union
A split-layout image featuring a smiling man sitting at a restaurant table on the left side. The right side is a solid yellow background containing the brand logo, a headline in Arabic, app store badges, and a call-to-action button. The overall design is clean and professional, focusing on the ease of digital money transfers.
Active · 257 days
Western Union
This video features a series of animated graphics and a screen recording of a mobile app. It opens with the Western Union logo, followed by a demonstration of the OMT Pay app interface. The ad highlights the ability to receive money instantly and withdraw it in cash at various locations with zero fees.
Active · 257 daysVideo
Western Union
A vertical ad with a bright yellow top section and a white bottom section. The top section features a bold headline about online exchange rates to Bangladesh, followed by app store download buttons. The bottom section shows a man in a red and black plaid shirt looking down at his smartphone while standing on a city street.
Active · 257 days
Western Union
A bright yellow background features a large, bold headline about zero transfer fees. Below the text, a pair of hands holds a smartphone displaying a yellow screen with a large black zero and the words for transfer fees. The bottom of the image includes app store download buttons and a small brand logo.
Active · 257 days
Western Union
A person holds a smartphone displaying a yellow screen with a large black zero and the words 'Transfer fee'. The background is a bright yellow with bold black text announcing zero transfer fees for money sent to Pakistan. A small icon of the Pakistani flag is positioned near the bottom right.
Active · 257 days
Western Union
A static advertisement featuring a large, bold headline announcing zero fees. Below the text, a smartphone displays the OMT Pay app interface, showing account balances and transaction options. The background is a soft, blurred indoor setting with a yellow accent at the bottom.
Active · 257 days
Western Union
A split-screen graphic features a hand holding a smartphone on the left, displaying a large zero on a yellow background. The right side is a solid yellow panel with bold Arabic text announcing a zero-fee offer for first-time online money transfers. App store download buttons and a call-to-action button are positioned at the bottom right.
Active · 255 days
Western Union
A bright yellow background features the brand logo and a clear headline about sending money to a specific digital wallet. Below this, a woman in a yellow sweater stands outdoors, smiling as she looks at her phone. A notification bubble appears next to her, showing a successful money transfer with a personal message.
Active · 233 days
Western Union
A woman in a yellow dress stands outdoors, smiling as she looks at her smartphone. A digital overlay shows a GCash notification of a money transfer. The video then transitions to a yellow screen with black text, followed by the brand logo and app store buttons.
Active · 226 days
Western Union
A smiling young woman holds a pink smartphone while looking at the screen in an outdoor setting at sunset. Large, bold yellow text dominates the left side of the image, announcing a zero-fee offer for international money transfers. The brand logo is placed in the bottom right corner.
Active · 214 days
Western Union
A bright yellow graphic features a hand holding a smartphone displaying the brand's app interface. Bold black text announces the app's availability on the Play Store in Egypt, highlighting zero fees and competitive exchange rates. A prominent black button invites the viewer to download the app.
Active · 165 days
Western Union
A bright yellow graphic features a hand holding a smartphone displaying the brand logo and a Google Play button. Large bold text in Urdu announces the app's availability on the Pakistan Play Store, highlighting zero fees and competitive exchange rates. A prominent black button invites the user to download the app immediately.
Active · 165 days
Western Union
A bright yellow graphic features a hand holding a smartphone displaying the brand's app interface. The upper portion of the image contains bold Arabic text announcing the app's availability on the Play Store in Egypt, along with a call-to-action button. The bottom section includes a Google Play badge and regulatory text.
Active · 164 days
Western Union

How Western Union makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Western Union's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Western Union advertises on Facebook and Instagram

The library holds 56 ads from Western Union in Finance / Fintech, and 1,563 running on its Meta pages now. Its most common visual formats are Headline (41 ads), Lifestyle Image (33) and Branded Asset (16). Its ads most often open on Direct address (27 ads), Offer only (13) and Question (5) hooks. Its ads stay up a median 1 day, 0.1× the Finance / Fintech median of 17 days.

Brands like Western Union

Western Union by format

Western Union by hook

Niche