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74 Statistic Ad Examples

Statistic ads make a single number the message, big enough to read before the viewer has decided to stop. Browse real examples below, then see how brands choose and present the figure.

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The ad is vertically oriented, with a light blue background. The top section features a white rectangular box that contains the text, '1 out of 3 women feel their vaginal discomfort recurs frequently despite efforts to treat it.' Below, there's an image of an Asian woman sitting in a bathroom, and below that a white tablet. The text 'Try VS-01 Vaginal Synbiotic' is at the very bottom of the image.
Seed
An ad with a light blue background, the ad features a white rectangular box containing white text. The text states "67%+ of women have experienced vaginal discomfort in the last year." Below the text is a progress bar. To the right of the box is a square image featuring a woman with dark hair, her face partially visible, with a close up of her face.
Seed
The ad features a light blue background with a headline 'Feel more calm & collected.' Two vertical blue bars are displayed, labeled 'Before Vitals' and 'After Vitals'. A text graphic in the middle shows a decrease of 25% in cortisol after taking a product for 12 weeks. A visual of clear capsules is presented in a stylized container at the very bottom. At the bottom right a circular badge reads 'Clinical Citruslabs Tested Study'
Your Heights
The ad is a graphic with a light blue background. The text at the top says "Replace ineffective probiotics with one that's proven to work". There are two vertical bar graphs that show "Before Biotic+" having a lower bar than "After Biotic+". In between the graphs, a large percentage number says"50%" followed by the text "saw an increase in microbial diversity after taking Biotic+" for 8 weeks. A hand is holding a silver canister of probiotics with the brand name in blue on it. In the upper right corner is a circle with the words "THIRD PARTY LAB TESTED" around a science icon.
Your Heights
The ad features a light beige background. In the upper portion, the text "1 in 8" is displayed, accompanied by a visual representation using eight circles, with one green circle and seven white circles. Below, the text states, "women trying for another child have trouble conceiving." In the center, two hands are holding a test device, possibly collecting a sample. Beneath the hands, a dialogue bubble indicates "Find out why. Check your fertility status." A green button at the bottom says, "Try Mira Panorama."
Mira Fertility
The ad features a light-blue background with statistics presented in a bar graph format. The top text says, 'Less straining on the loo... more strains of healthy bacteria'. There are two vertical bars: the left and the right. The left bar is labeled 'Before Biotic+' and the right one is labeled 'After Biotic+'. The ad shows a 50% increase in microbial diversity after taking Biotic+ for 8 weeks. The product is shown being held in a woman’s hand.
Your Heights
The ad features a blue background and white platform showcasing a visual representation of cortisol levels. Above, text reads 'Goodbye burnout' with an emoji. Two vertical bar graphs compare 'Before Vitals' and 'After Vitals,' illustrating a 25% decrease in cortisol after 12 weeks of taking Vitals. The graph is accompanied by test product capsules inside a container, and a 'Clinical Citruslabs Tested' seal.
Your Heights
The ad features a clean, minimalistic design on a light background. A blue and white segmented circle graphic displays "70%", with an annotation indicating biological factors like genetics and hormones. Beside it, a blue pen-like device is angled towards the viewer. The text states that biology determines up to 70% of weight, and diet and exercise aren't always enough, suggesting a solution related to the device. The Felix logo is present at the bottom.
Felix Health
The ad has a vertical layout with a solid light green background. The top section features text highlighting "Results from clinical studies" and a reduction in cognitive impairment is emphasized. A product shot of green gummy bears in a bag is positioned at the bottom left, right next to stacked gummy bears. To the right, a testimonial from "Cathleen" is displayed. The ad is clear and informative, focusing on the health benefits of the product with a customer testimonial.
Grüns
The image is a graphic with a yellow circle and the white outline that is not a full circle. In the center of the image, there's large white text that reads '41%'. Below this, smaller white text states: 'of prescriptions filled using last year were newly adherent'. The background is black. On the left side of the image, there are parts of a blurred photo of a person.
GoodRx
The ad showcases a close-up of a hand holding a white circular plate with two yellow capsules. The capsules are positioned centrally, with labels indicating benefits: 'Mental performance,' 'Immune system,' and 'Energy.' Above, the text 'THIS PRODUCT CHANGED 17,036 LIVES' prominently displays. The top-left stars and rating '4.8/5 based on 2,900+ reviews' suggests product credibility. The bottom features logos from established publications like Vogue, Evening Standard, Glamour, and Marie Claire, enhancing the product's appeal. The background transitions from a cream color to light blue.
Your Heights
The image shows a dark, textured background, partially obscured by a large, translucent black circle. Within the circle, white text highlights a statistic: "61% of people experience gastrointestinal discomfort." A small superscript "1" follows the word discomfort. At the bottom, below the circle, smaller white text provides a citation for the statistic, including author, journal, volume, and DOI.
Seed
The image is a static advertisement with a baby blue background. The focal point is large white text indicating 60%. Beneath this is text that reads, 'of women feel that vaginal discomfort has impacted their confidence.' There is a small image of a pill and below a call to action that reads, 'Try VS-01.' In the bottom right corner is a small image of a woman.
Seed
The image is a vertical ad on a navy blue background. At the top, there are colorful pills and capsules scattered. A large white circle dominates the center, with the text "99% of probiotic products aren't tested" in the center. Below the circle, the text asks "Is yours?" in a clean font. At the bottom right, there is a shot of liquid in a glass as well. The composition is simple, focusing on the text to convey the message.
Your Heights
The image is a graphic-style advertisement featuring a blurred background of a human figure. Overlayed on top is a semi-transparent, rectangular box with rounded corners. Within the box, the number "67%+" is prominently displayed in large, white font. Below this, smaller white text states, "of women have experienced vaginal discomfort in the last year." A small, rectangular image is positioned to the right, depicting a woman with short dark hair, appearing as though she is in the water or outdoors due to the soft lighting and the green of the strap visible. There is a loading bar at the bottom left of the overlay.
Seed
The ad features a light-blue background with a translucent white box. At the top, there is a large number in white that says '67%+'. Below it reads, 'of women have experienced vaginal discomfort in the last year.'. In the bottom left is an image of a white oval pill shape, next to a button that says 'TRY VS-01TM'. On the bottom right is a small square image of a woman's face.
Seed
The ad features a split composition. The top portion uses a light beige background with the text '87% OF MEMBERS' in a large dark green font. Below this is text in a smaller font stating 'feel more in control of their whole body health since starting DS-01*.' The bottom half of the image showcases two green capsules held between fingers against a neutral grey background. The overall layout is clean and emphasizes the product and the statistical claim.
Seed
The ad features a light green background with text. Prominently displayed is "92% OF MEMBERS" in a large dark green font. Underneath, in a smaller font size and the same dark green color, is the text "have recommended DS-01 to a friend or family member." Below this is a pair of diverse men and women in a medium shot. The text at the bottom reads, "Based on a survey including n=63 current Seed members evaluating self-perceived efficacy."
Seed
An ad featuring a blue background with white and yellow pills in the frame. In the center, a white circle contains the text: "99% of probiotic products aren't tested". A microscope graphic is on the right side. Below the circle, the question "Is yours?" is displayed in white. The layout is vertical and designed for a mobile screen.
Your Heights

Top hook tactics in Statistic ads

Top brands running Statistic ads

What are Statistic ads?

A statistic ad puts one striking number at the centre of the creative and lets everything else support it. The figure might be a count of customers, a size, a duration, a price or a quantity the product removes from your day. It is set large, usually on a plain or branded background, with a short line underneath saying what it refers to. As a visual format it is about layout and emphasis: the number is the image. The hook tactic called statistic is related but separate, because a number can open an ad that is filmed or photographed too.

When to use Statistic ads

  • You have a figure that is true, specific and easy to source, such as a count of orders shipped, years in business or items in a range.
  • Your product replaces a long process with a short one and a single number makes the difference obvious at a glance.
  • You want a clean static that reads instantly in a crowded feed without a person, a scene or a voiceover.
  • You are building a brief around credibility and need a creative that states the proof first and the pitch second.
  • You want a fast test of an angle: the same layout with a different number or a different claim is cheap to produce.

Statistic ad best practices

  1. Make the number the largest thing on screen

    If the figure is not readable at thumbnail size, the format has no hook. Set it in heavy type with plenty of space around it, and keep the supporting line short enough to sit in one row.

  2. Say exactly what the number counts

    A bare figure invites doubt. Add a short label such as customers, orders, minutes saved or reviews, and keep it consistent with the landing page, so the claim holds up when someone checks.

  3. Only use figures you can source

    Use your own order counts, product specs or a cited public source. Never round up to look bigger or invent a figure to fit the layout, and link the source in the ad copy where the platform allows it.

  4. Pair the number with a plain-language consequence

    A figure alone is trivia. One sentence that turns it into a benefit, such as what that number means for the buyer's week or budget, is what makes it an angle.

  5. Keep the background quiet

    Photography behind a big number competes with it. A flat colour, a soft gradient or a lightly blurred product shot keeps the eye on the figure.

Brands running Statistic ads

Niches with the most Statistic ads

Related formats

Related niches

Statistic ads: frequently asked questions

What is a statistic ad?

A statistic ad is a creative built around one striking number. The figure is set large and a short line explains what it counts, so the viewer takes in the claim in the time it takes to scroll past.

How is a statistic ad different from an infographic?

An infographic lays out several facts, labels or steps as a designed graphic. A statistic ad strips that down to one figure and nothing competing with it. If you find yourself adding a second chart, you have moved into infographic territory.

Where do the numbers in a statistic ad come from?

They should come from the brand's own records, such as orders, customers or years trading, or from a public source you can name. A figure you cannot trace back to something is a risk for the brand and for the ad account.

Does a statistic ad need a person or a product shot?

No. Many run as plain typographic statics. Adding a product shot can help when the number needs context, but the figure should still win the first glance.

How do I find statistic ads to study?

Browse the gallery above for real examples from Facebook and Instagram, newest first. Your AI agent can also search the ad library for statistic ads in your niche and summarise how each one frames its number.