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CVS PharmacyRetail / Marketplace

CVS Pharmacy ads: 33 winning Facebook and Instagram ads

Every CVS Pharmacy ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 77 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
430
Median run
13 days
Against Retail / Marketplace’s 12-day median
1.1×
In the library: 1 static, 19 carousels, 13 videos
33 ads
Ask Claude about CVS Pharmacy (opens Claude in a new tab)Meta Ad Library page of CVS Pharmacy (opens in a new tab)

Longest run

Longest run: 77 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

CVS Pharmacy ads, longest running first

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Winning means kept running: brands rarely keep paying for ads that lose.

33 ads

A person holds a smartphone displaying a pharmacy appointment booking screen. The screen shows an option to book flu and COVID-19 vaccines. A text overlay appears, followed by a pop-up card detailing the ability to book appointments for up to four family members at once.
Live77 days
CVS Pharmacy
A split-screen video shows a woman receiving a vaccine in the top half and a shopping cart being filled with various products in the bottom half. Text appears on screen to contrast the two actions, followed by a final screen with the brand logo and a promotional offer for a discount coupon with a vaccine.
Live77 days
CVS Pharmacy
This video uses a split-screen format to contrast two different activities. The top half shows a person receiving a vaccine, while the bottom half shows a shopping cart being filled with various items. Text overlays appear on both halves to guide the viewer through the offer.
Live77 days
CVS Pharmacy
A person holds a smartphone displaying a pharmacy app interface. The screen shows an offer for free flu and COVID-19 vaccines, and the user taps a button to book an appointment. A pop-up then appears, highlighting the convenience of booking for multiple family members at once.
Live73 days
CVS Pharmacy
A woman smiles while showing her shoulder, where a dashed-line bandage graphic with a heart icon is overlaid. The text on screen invites viewers to submit their own designs for a chance to be featured on bandages. The video transitions to a blue background with a white box containing the contest details and a call to action.
Live61 days
CVS Pharmacy
The video opens with a close-up of a person's shoulder with a heart-shaped bandage graphic overlaid, accompanied by text inviting the viewer to submit a design. It then transitions to a blue graphic screen with details about a design contest for future bandage packaging. The ad encourages viewers to participate in a creative competition.
Live59 days
CVS Pharmacy
A young woman in a kitchen demonstrates how to make a DIY 'feel better' gift using bandages and scrapbook paper. She rolls paper into a cone, secures it with bandages, and adds a ribbon handle before placing flowers inside. She also creates a matching card with a bandage design, encouraging viewers to enter a contest.
Live47 days
CVS Pharmacy
The creative is a two-card carousel. The first card features a purple headline addressing adults 65 and older, stating that a COVID-19 vaccine is their best defense against serious illness this fall, accompanied by a simple line-drawn icon of a flexed arm with a pill shape on the bicep. The second card is a solid red background with the white CVS logo and heart icon centered.
Live42 days
CVS Pharmacy
This carousel ad features five cards. The first and third cards show three older men in stylish suits embracing warmly. The second and fourth cards feature plain white backgrounds with blue text. The final card displays the brand logo in white on a solid red background.
Live42 days
CVS Pharmacy
This carousel ad features an older couple posing together in a photo booth setting. The first and third cards show the couple smiling and laughing, with text overlaid. The second and fourth cards feature plain white backgrounds with blue text providing health information. The final card displays the brand logo on a solid red background.
Live42 days
CVS Pharmacy
A studio-lit product shot of a bottle of Pedialyte electrolyte solution against a plain white background. The bottle features a dark blue label with white text detailing its benefits, including that it is unflavored, contains no artificial ingredients, and provides immune support. A prominent badge at the top of the label highlights its status as a top-recommended brand by pharmacists and pediatricians.
Live24 days
CVS Pharmacy
The first card features a headline about flu shots being available, followed by a sub-headline about protection against complications, and an image of an older couple smiling at each other. The second card displays the brand logo in white on a solid red background.
Live17 days
CVS Pharmacy
A man creates a welcome basket for his guests using products from a pharmacy. He walks to the store, picks out various items like snacks, toiletries, and skincare, and then arranges them in a basket at home. The video features the man speaking directly to the camera, showing the process of shopping and assembling the basket.
Live13 days
CVS Pharmacy
A hand taps on a digital screen, cycling through various photo gift products like a canvas, mug, glass print, and photo book, all featuring the same photo of a child sledding. The background is a snowy surface that transitions to a festive wooden table setting at the end. The ad highlights the versatility of turning a single photo into multiple gift options.
Live13 days
CVS Pharmacy
A cozy living room scene features a decorated Christmas tree next to a fireplace and a white sofa. Animated white line drawings of holiday items like a pillow, gift boxes, and stockings appear on screen in sequence. A red banner at the top displays changing holiday-themed text throughout the video.
Live13 days
CVS Pharmacy
A cozy living room scene features a decorated Christmas tree, a fireplace, and a couch. As the video progresses, various holiday items like a throw pillow, wrapped gifts, and stockings appear on screen, accompanied by animated outlines. The ad uses a festive, warm tone to showcase holiday decor and gift options.
Live13 days
CVS Pharmacy
A woman shows her empty sports snack bag and then visits a CVS store to restock it with various high-protein snacks. She walks through the aisles, picks items from shelves, and then returns home to pack the bag full of the new snacks. The video ends with her and others grabbing snacks from the bag.
Live13 days
CVS Pharmacy
This carousel ad features a series of four cards with a consistent white background and a stylized blue arm icon with a red pill symbol on the bicep. The text on the cards encourages viewers to consider seasonal vaccines, highlighting risk factors and advising consultation with a healthcare professional. The final card displays the CVS logo on a solid red background.
Live13 days
CVS Pharmacy
A woman stands outside a CVS pharmacy and then in her home, speaking directly to the camera while holding a small microphone. She explains that viewers can use their HSA and FSA funds on hundreds of eligible items at CVS. The video features a series of screen recordings showing various health and wellness products available on the CVS website, with the woman continuing to talk about the benefits of using these funds before the year-end deadline.
Live10 days
CVS Pharmacy
This carousel ad features a consistent layout across its cards, showing a woman looking in a bathroom mirror on the left and a product image on a light blue background on the right. The top section of each card contains a blue banner with bold white text. The first card displays a COVID-19 test, while the second card shows a package of medicated throat drops. The final card is a solid red background with the brand's logo in white.
Live2 days
CVS Pharmacy

Branded Asset, on 12 of its 33 ads

Counted over its 33 filed ads

Visual formats

Hooks it opens on

How CVS Pharmacy makes its ads

What its ads are built from, by type, counted over the ads we have read.

What CVS Pharmacy's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How CVS Pharmacy advertises on Facebook and Instagram

The library holds 33 ads from CVS Pharmacy in Retail / Marketplace, and 430 running on its Meta pages now. Its most common visual formats are Branded Asset (12 ads), Bento Grid (8) and Headline (7). Its ads most often open on Offer only (8 ads), Aspirational (7) and Relatability (5) hooks. Its ads stay up a median 13 days, 1.1× the Retail / Marketplace median of 12 days.

Brands like CVS Pharmacy

Other Retail / Marketplace brands filed in the library.

All Retail / Marketplace ads

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