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Philips HueHome / Garden

Philips Hue ads: 41 winning Facebook and Instagram ads

Every Philips Hue ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 398 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
281
Median run
34 days
Against Home / Garden’s 15-day median
2.3×
In the library: 23 statics, 3 carousels, 15 videos
41 ads

Longest run

Longest run: 398 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Philips Hue ads, longest running first

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Winning means kept running: brands rarely keep paying for ads that lose.

41 ads

A young man stands in a dimly lit room with warm, reddish ambient lighting, smiling at the camera. The Philips Hue logo is in the top right corner, and a large headline in Danish is centered over his chest. At the bottom, a partnership badge features the brand logo alongside the Mercedes-AMG Petronas Formula One Team logo.
Live398 days
Philips Hue
A young man stands in a dimly lit living room, illuminated by warm red ambient lighting. He is wearing a dark blue jacket over a white t-shirt and smiling at the camera. Text is overlaid in the lower portion of the image, and the brand logo appears in the top right corner.
Live398 days
Philips Hue
A young man stands in a dimly lit living room, smiling at the camera, with warm red ambient lighting illuminating the background. The text is overlaid in the lower center, inviting the viewer to reimagine their home with the person shown. Logos for the brand and its Formula One partner are placed at the bottom.
Live398 days
Philips Hue
A young man stands in a dimly lit room with warm orange ambient lighting, smiling at the camera. The image features text in Finnish overlaid on the lower portion, inviting the viewer to reimagine their home with the person shown. A logo and partnership branding are visible in the bottom right corner.
Live396 days
Philips Hue
A couple sits on a couch in a living room, watching a television that emits a vibrant, multi-colored glow. The room is illuminated by a tall, sleek floor lamp that casts a warm, pinkish light against the wall behind a potted plant. Large white text is overlaid on the lower portion of the image.
Live110 days
Philips Hue
This carousel ad showcases the Philips Hue Play floor lamp in a home entertainment setting. Each card features a high-quality interior shot of a living room where the lamp's ambient lighting syncs with the colors on a television screen. The text on the cards highlights the immersive experience and ease of use, with the brand logo appearing in the top right corner of every frame.
Live101 days
Philips Hue
A woman in a cozy living room demonstrates how smart lighting transforms her evening. The video shows her setting up the lights, using an app to control them, and relaxing on her couch as the room's colors sync with her television screen. Text overlays appear throughout, highlighting the product's ability to elevate everyday moments.
Live81 days
Philips Hue
A family shares their home movie night routine, showcasing how they use smart lighting to transform their living room. The video features a mother and her children setting up a large inflatable bed, preparing snacks, and using a smartphone app to control the lights. The lighting changes color to match the movie playing on the screen, creating an immersive atmosphere.
Live81 days
Philips Hue
A woman narrates her process of upgrading a room into a home theater using smart lighting products. She shows the room before and after the installation, demonstrating how the lights sync with the television screen. The video features the creator speaking to the camera, clips of the app interface, and shots of the room's transformation.
Live70 days
Philips Hue
A man sits on a sofa in a dimly lit living room, watching a movie on a television screen that emits a warm, ambient glow. The room is decorated with modern furniture and a tall, slim floor lamp that complements the lighting. Large white text is overlaid on the lower portion of the image, asking the viewer which device suits them best.
Live67 days
Philips Hue
A man sits on a couch in a dimly lit living room, watching a television that displays a red car driving through a tunnel. The room is bathed in a vibrant teal ambient light that extends from behind the television onto the wall, creating an immersive atmosphere. The scene highlights the effect of smart lighting on home entertainment.
Live60 days
Philips Hue
A man and a woman sit close together on a sofa, watching a screen that casts a vibrant purple glow across their faces. They are both smiling warmly, looking towards the screen with expressions of contentment and engagement. The lighting in the room is dim, emphasizing the colorful ambient light reflecting from their entertainment setup.
Live60 days
Philips Hue
A warm, dimly lit living room scene shows two people sitting on a sofa, seen from behind, looking at a television screen. The screen displays a vibrant sunset, and the wall behind the TV is illuminated with matching orange and purple light. Large white text is centered at the bottom of the image.
Live60 days
Philips Hue
A man sits on a couch in a dimly lit living room, watching a television screen that emits a warm, ambient glow. A tall, thin floor lamp stands next to the TV, casting a matching light against the wall. The image features a headline at the bottom in white text.
Live60 days
Philips Hue
A close-up portrait of a man looking intently at a screen, his face illuminated by vibrant purple and blue light. He has his hands clasped near his chin in a thoughtful expression. White text is positioned at the bottom of the image.
Live60 days
Philips Hue
A man sits on a sofa in a dimly lit living room, watching a television screen that displays a red car driving through a tunnel. The wall behind the television is illuminated with a vibrant teal light that matches the colors on the screen, creating an immersive atmosphere. The brand logo is visible in the top right corner.
Live57 days
Philips Hue
A carousel ad featuring a man in a dimly lit living room watching television. The room is illuminated by smart lights that change color to match the content on the screen. Each card displays text in French overlaid on the scene, highlighting the immersive experience of the lighting system.
Live56 days
Philips Hue
A couple sits closely together on a couch in a dimly lit living room, watching a screen that casts vibrant blue and purple light onto them. The atmosphere is intimate and cozy, with the lighting reflecting the mood of the entertainment they are viewing. The brand logo is visible in the top right corner.
Live51 days
Philips Hue
A woman in a light-colored shirt is focused on writing in a notebook at a wooden table in a dimly lit room. The scene is warm and cozy, with soft ambient lighting illuminating her workspace. The text 'From focusing.' is printed in white at the bottom left of the image.
Live46 days
Philips Hue
A carousel ad featuring a woman in different home settings, each lit with a different color scheme. The first three cards show her focusing at a desk, relaxing on a sofa, and partying outdoors, while the final card shows a hand using a smartphone app to control the lighting. Each card features a short phrase about transitioning between these activities.
Live45 days
Philips Hue

Lifestyle Image, on 20 of its 41 ads

Counted over its 41 filed ads

How Philips Hue makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Philips Hue's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How Philips Hue advertises on Facebook and Instagram

The library holds 41 ads from Philips Hue in Home / Garden, and 281 running on its Meta pages now. Its most common visual formats are Lifestyle Image (20 ads), Headline (17) and Text Overlay (8). Its ads most often open on Aspirational (18 ads), Relatability (4) and Curiosity (2) hooks. Its ads stay up a median 34 days, 2.3× the Home / Garden median of 15 days.

Ask Claude about Philips Hue

Claude or ChatGPT searches its 41 ads here, reads them and answers with real creatives, each with how long it ran.

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