AdSwipeFile

Refreshed Nov 12, 2026

Underdog ads

The hooks, angles and offers behind Underdog’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Underdog’s Meta page
256
Median runHow long its ads stay up
5 days
Against Games / ToysNiche median 11 days
0.5×

The messages Underdog keeps paying for

Same idea, new creatives

  • “5 FREE RIPS PACKS”

    5 ads
    Underdog ad: “5 FREE RIPS PACKS”Underdog ad: “5 FREE RIPS PACKS”Underdog ad: “5 FREE RIPS PACKS”

    Running since Oct 2026.

  • “PLAY $10 GET $50”

    3 ads
    Underdog ad: “PLAY $10 GET $50”Underdog ad: “PLAY $10 GET $50”Underdog ad: “PLAY $10 GET $50”

    Running since Oct 2026.

  • “It's so hot in here”

    2 ads
    Underdog ad: “It's so hot in here”Underdog ad: “It's so hot in here”

    Running since Oct 2026.

How Underdog builds them

42 ads

What Underdog's ads are made of, row by row.

Free with an account.

Longest running

All 42

The Underdog ads that ran longest.

Free with an account.

Niche
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Winning means kept running: brands rarely keep paying for ads that lose.

42 ads

Ask your agent about these ads
A man in a bright yellow tracksuit lies on the floor of a DMV waiting room, complaining about the heat. He sits up next to another man who is using the Underdog app on his phone to place sports bets. The two men discuss their picks for the night's games while sitting in the waiting area.
Active · 25 days
Underdog
A man in a bright yellow tracksuit sits in a DMV waiting room, loudly talking about his sports picks on his phone. He is joined by a younger man who is also using the Underdog app on his phone. The ad shows the app interface and the two men interacting in the waiting room.
Active · 25 days
Underdog
A comedic office scene features a man in a yellow tracksuit and gold chains lounging at a table, eating from a cup. Two coworkers stand nearby, looking at their phones and discussing their sports picks. The man in the tracksuit interrupts them, and a stern-looking man in a tie enters the room, clearly annoyed by the situation. The video ends with the brand logo and a call to action displayed over the man in the tracksuit.
Active · 25 days
Underdog
A man dressed in a yellow tracksuit lies on a dog bed in a living room, eating from a dog bowl. He speaks directly to the camera about the lack of action during a game break. The video features a brand logo and text overlays throughout, ending with a call to action.
Active · 25 days
Underdog
A man in a DMV waiting room tells a stranger he has all his picks on the fights tonight. The stranger replies that it is going to be a bloodbath. The brand logo and a tagline appear over the scene.
Active · 25 days
Underdog
A man sits on a couch watching a game on his phone when a flamboyant character in a yellow tracksuit enters his living room. The character, acting as a mentor, guides the man through a sports betting experience on the Underdog app. The ad concludes with the man adopting the mentor's style and the brand logo appearing on screen.
Active · 25 days
Underdog
A group of people sit in a DMV waiting room, bored and restless. A man in a yellow tracksuit and gold chains talks to a younger man next to him about placing bets on sports. The younger man holds his phone, showing the Underdog app interface with various sports events and betting odds. The scene highlights the contrast between the mundane waiting room and the excitement of sports betting.
Active · 24 daysVideo
Underdog
This ad features a vibrant, animated background of red and black zig-zag patterns. The text is bold and centered, highlighting a promotional offer for new users. The brand logo is displayed prominently in the middle of the screen throughout the video.
Active · 24 daysVideo
Underdog
This video features a bold, animated graphic on a vibrant red and black zigzag background. The text prominently displays a promotional offer for new users, highlighting a bonus for a specific play amount. The brand logo is centered at the bottom, accompanied by a small disclaimer.
Active · 24 daysVideo
Underdog
A man in a bright yellow tracksuit sits in a DMV waiting room, looking bored while checking his phone. An older man next to him asks if anyone cares about his sports picks, to which the first man replies that his picks are on the fights tonight. The older man ominously predicts a bloodbath, and the brand logo and tagline appear on screen.
Active · 22 daysVideo
Underdog
A dark blue background features a bold yellow headline offering free packs for new users. Below the text, a blue button invites the viewer to claim the offer. At the bottom, a high-grade collectible trading card is displayed in a protective plastic slab.
Active · 22 days
Underdog
A comedic video features a man in a yellow tracksuit eating noodles while giving sports betting advice to a colleague. The scene cuts between him and two office workers discussing their picks on their phones. The video highlights the ease of using the app for sports predictions compared to traditional methods.
Active · 21 daysVideo
Underdog
A static-to-video graphic with a dark purple background and a glowing red center. The text is centered and bold, highlighting a promotional offer for new users. The brand logo is displayed at the bottom.
Active · 17 daysVideo
Underdog
A man in a bright yellow tracksuit lies on the floor of a DMV waiting room, while another man sits in a chair nearby using a sports betting app on his phone. The man on the floor talks to the man in the chair about placing bets on upcoming games. The video features text overlays promoting the app and ends with a call to action to use the platform.
Active · 16 daysVideo
Underdog
A dark blue background features a large, graded sports trading card floating above a circular pedestal. To the left, bold yellow text announces a promotion for new users, followed by a blue call-to-action button. The overall composition is clean and focused on the promotional offer.
Active · 16 days
Underdog
A dark blue background features a high-value sports trading card encased in a protective slab, which is levitating above a circular pedestal. Large, bold yellow text on the left side of the image highlights a promotional offer for new users. A bright blue button with the text 'CLAIM NOW' is positioned below the offer, and a small disclaimer is printed at the bottom.
Active · 16 days
Underdog
A dark blue studio background features a graded collectible card in a plastic slab floating above a glowing circular pedestal. Large yellow text on the left side highlights a promotional offer for new users, while a blue button at the bottom invites the viewer to claim the deal.
Active · 15 days
Underdog
A dark blue background features a bright pink spotlight in the center. Large, bold text in white and yellow announces a promotional offer for new users. Small legal disclaimer text is printed at the bottom.
Active · 15 days
Underdog
A dark blue graphic advertisement features a large, bold yellow headline announcing a promotional offer for new users. Below the headline, a light blue button with a call-to-action is prominently displayed. At the bottom, a high-quality image of a graded, holographic trading card in a protective plastic case is shown as the primary visual element.
Active · 14 days
Underdog
This carousel ad features three cards, each showcasing a different graded collectible trading card floating above a glowing, branded pedestal against a dark blue background. Large, bold yellow text highlights a promotional offer for new users, while a prominent blue button invites the viewer to claim the deal. The overall design is clean and focused on the product, with consistent branding across all slides.
Active · 13 days
Underdog

How Underdog makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Underdog's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Underdog advertises on Facebook and Instagram

The library holds 42 ads from Underdog in Games / Toys, and 256 running on its Meta pages now. Its most common visual formats are Offer-First Banner (28 ads), Product Image (13) and Skit (11). Its ads most often open on Offer only (27 ads) and Relatability (9) hooks. Its ads stay up a median 5 days, 0.5× the Games / Toys median of 11 days.

Brands like Underdog

Underdog by format

Underdog by hook

Niche