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Refreshed Nov 12, 2026

Wüsthof ads

The hooks, angles and offers behind Wüsthof’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Wüsthof’s Meta page
289
Median runHow long its ads stay up
29 days
Against Home / GardenNiche median 15 days
1.9×

How Wüsthof builds them

42 ads

What Wüsthof's ads are made of, row by row.

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Longest running

All 42

The Wüsthof ads that ran longest.

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42 ads

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A young woman in a kitchen demonstrates a serrated knife by slicing through bread, watermelon, lettuce, and cake. The video features close-up shots of the knife's blade and the clean cuts it makes on various foods. The woman holds the knife and speaks to the camera, highlighting its precision and versatility as a kitchen tool.
Active · 82 daysVideo
Wüsthof
A woman in a kitchen demonstrates the versatility of a single knife by using it to chop an onion, trim a whole chicken, and slice cooked meat. She speaks directly to the camera, highlighting how the knife replaces multiple tools. The video features close-up shots of the knife in action on a wooden cutting board.
Active · 82 days
Wüsthof
This video showcases a kitchen knife being used to slice various vegetables and fruits on a wooden cutting board. The footage features close-up shots of the blade in action, demonstrating its versatility and sharpness. The video concludes with the brand's logo on a plain white background.
Active · 70 daysVideo
Wüsthof
A video showcasing a set of premium kitchen knives in a wooden block. A hand repeatedly pulls individual knives from the block and places them back, highlighting the variety and quality of the set. The background is a clean, modern kitchen setting with a bowl of fruit in the foreground.
Active · 70 daysVideo
Wüsthof
A top-down, close-up video shows a hand using a black chef's knife to chop various vegetables and nuts on a wooden cutting board. The knife is shown in action, slicing through red peppers, snap peas, carrots, nuts, apples, and onions. The video focuses on the precision and ease of the cutting process, with the knife being the central tool throughout.
Active · 69 daysVideo
Wüsthof
A chef in black gloves prepares a large tomahawk steak on a wooden cutting board. The video shows the chef slicing the meat, chopping fresh herbs, shallots, and peppers, and mixing them into a chimichurri sauce. The steak is seasoned, grilled over an open flame, and then sliced and topped with the prepared sauce.
Active · 69 daysVideo
Wüsthof
A chef in black gloves prepares a tomahawk steak on a wooden cutting board. The video shows the chef slicing the meat, chopping fresh herbs, shallots, and chili, and mixing them in a bowl to create a chimichurri sauce. The steak is seasoned and grilled, then sliced and topped with the prepared sauce.
Active · 69 daysVideo
Wüsthof
A close-up video shows a person using a high-quality kitchen knife to chop various vegetables on a wooden cutting board. The camera focuses on the precision of the blade as it slices through peppers, onions, and herbs, followed by a shot of the finished salsa being scooped onto a tortilla chip. The video highlights the knife's sharpness and ease of use in a home kitchen setting.
Active · 69 daysVideo
Wüsthof
A close-up video shows a pair of hands using a serrated knife to slice through a loaf of crusty sourdough bread on a wooden cutting board. The knife glides through the bread with ease, demonstrating its sharpness and precision. The video focuses entirely on the cutting action, highlighting the product's performance.
Active · 69 daysVideo
Wüsthof
A man in a kitchen demonstrates the versatility of a serrated knife by slicing through a loaf of bread, a butternut squash, and a melon. The video highlights the knife's ability to cut through various textures without crushing or tearing the food. The product is shown in close-up shots, focusing on the blade's serrated edge as it glides through the ingredients.
Active · 69 daysVideo
Wüsthof
A top-down view of five different kitchen knives arranged on a wooden cutting board. Large white text centered at the top invites the viewer to find the right knife for them, followed by a sub-headline explaining that a quiz is available to help them find their perfect match.
Active · 69 days
Wüsthof
A video showcasing a set of premium kitchen knives in a wooden block. A person's hand repeatedly pulls individual knives from the block and places them back, highlighting the variety and quality of the set. The background is a clean, modern kitchen setting with a bowl of fruit in the foreground.
Active · 69 daysVideo
Wüsthof
A series of quick, close-up shots show a person using a specific kitchen knife to slice various vegetables and fruits on a wooden cutting board. The video highlights the knife's versatility by demonstrating its ability to handle different ingredients with ease. The brand logo appears at the end of the video.
Active · 69 daysVideo
Wüsthof
A high-resolution studio shot of a stainless steel carving fork with a black handle, positioned horizontally against a plain white background. The fork is centered in the frame, showcasing its sleek design and metallic finish. No text is present on the image itself.
Active · 69 days
Wüsthof
A chef stands in a kitchen, leaning over a counter with a row of knives laid out before him. He speaks directly to the camera, introducing the brand he uses and demonstrating the utility of each knife by cutting various vegetables and a steak. The video concludes with him recommending the brand for both home and professional cooks.
Active · 53 days
Wüsthof
A man in a kitchen prepares a poke bowl, chopping ingredients with a Wüsthof knife. The video features text overlays describing the process and the knife's performance. A woman then tastes the finished dish and gives a thumbs-up.
Active · 34 daysVideo
Wüsthof
A woman stands in a kitchen, talking to the camera while demonstrating a set of pink-handled kitchen knives. She slices a cucumber on a wooden cutting board to show the sharpness of the blades. She discusses the quality and durability of the knives, mentioning that they are a long-term investment.
Active · 33 daysVideo
Wüsthof
A chef in black gloves prepares a tomahawk steak, showing the process of slicing, chopping herbs, and mixing a chimichurri sauce. The video focuses on the precision of the knife work and the final presentation of the cooked meat. The creative highlights the quality of the tools used throughout the preparation.
Active · 33 daysVideo
Wüsthof
A woman in a kitchen prepares a traditional German beef dish, Rouladen, by spreading mustard on thin beef slices, layering bacon, pickles, and onions, and rolling them up. She uses a Wüsthof knife to slice ingredients and shows the knife set in its box. The video concludes with her plating the finished dish and tasting it, highlighting the precision of the cutlery.
Active · 33 daysVideo
Wüsthof
A man in a kitchen prepares an Italian sandwich while demonstrating the sharpness of a kitchen knife. He slices bread, salami, avocado, and mozzarella, then assembles the sandwich and cuts it in half. The video features close-up shots of the food preparation and the knife, with the man speaking to the camera throughout.
Active · 33 daysVideo
Wüsthof

How Wüsthof makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Wüsthof's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Wüsthof advertises on Facebook and Instagram

The library holds 42 ads from Wüsthof in Home / Garden, and 289 running on its Meta pages now. Its most common visual formats are Demo (30 ads), Cinematic B-Roll (25) and UGC Selfie (7). Its ads most often open on Question (3 ads) and Relatability (3) hooks. Its ads stay up a median 29 days, 1.9× the Home / Garden median of 15 days.

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